
Blending the best of online with a trusted physical environment
Having bought and sold many high end cars over the years, we seized the opportunity to instil the values of trust, reassurance, and transparency into the emerging online auction environment.
We see that more and more people are willing to transact online even for very high value items such as supercars, but there is always an unwelcome level of risk.
Our approach is to provide the most stress-free experience for sellers combined with the most risk-free experience for buyers.

Tim Mayneord
With a background running and owning dealer groups, Tim has very high operational standards with a clear focus on exceptional customer service. Always looking to innovate, Tim is motivated to use technology as an enabler to provide better solutions.

Joe Priday
Joe has multiple highly successful business interests and is a serial supercar buyer and racer. Inspired by the opportunity to create a truly customer-centric way to buy and sell supercars, the idea of PaddlUp came to life.

The PaddlUp Rooms
The PaddlUp Rooms are situated near Malmesbury close to the M4 corridor. Providing both tiered storage of incoming cars for auction, plus an additional environment for cars currently on sale.
Beyond the storerooms, there is a guest lounge area featuring a coffee bar, boutique seating, and race simulators to make each visit one to remember!
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The three Ps of PaddlUp
Products.
Our used supercars are vetted and verified prior to consignment, so you can rest assured that everything in The Gallery – our purpose-built showroom – is held to the highest possible standards.
Seal of ApprovalPeople.
A team you can trust who live and breathe supercars. There’s no smoke and no mirrors here. We want to know what makes you tick so we can match the right car to the right person.
Real supercars real peoplePremium.
The associated costs of our premium supercar sales service are covered by a unique approach to fees. Buyers and sellers share the responsibility of covering costs in a 50/50 split.
A problem shared is a problem halved